Andy Royle, co-founder and Director of Leads2Trade, puts the rise down to homeowners wanting to increase the energy efficiency of their home and the strengthening of Leads 2 Trade’s digital marketing team.
“Alongside windows, front and back doors are the biggest source of heat loss in a home,” said Andy, “and homeowners are looking at replacing their old and worn external doors with high performance thermally efficient doors to reduce draughts, keep their home warmer and cut heating bills.
“Many of our installer members want big ticket items or multiple window or door leads, but we are getting a huge number of enquiries for single front/back composite doors and consumers looking for specific door companies. And, of course, the chance is also there for installers to potentially upsell.”
“The strengthening of our digital marketing team has also played a significant part in this increase, and we are looking forward to increasing our single composite door lead volumes, matching homeowners with the right installers from our member network and providing our customers with the leads they want.”
Leads 2 Trade also launched its Lead Vault at the beginning of the year as an affordable way for installers to buy a range of leads priced from as little as £15, including web qualified from its comparison websites, call centre qualified, exclusive or semi-exclusive.
The Lead Vault joins Leads 2 Trade’s other two lead models; it’s premium, fixed appointment, no pitch no fee, leads and its double qualified leads. With three different lead options, all installers are catered for.
