Endurance® Doors has expanded its marketing function with a series of appointments as part of what the company describes as a wider strategic investment in brand growth.
Scott Foster, marketing director at Endurance® Group, said the company is focused on strengthening its position in the homeowner market through increased investment in brand presentation and communication.
Foster said: “As a business, we’ve been very clear about where we want to go. We’re building an aspirational brand that resonates directly with homeowners, and that requires a different level of investment in how we present ourselves and communicate our message.”
He added: “This isn’t just about increasing output within the marketing team; it’s about raising the standard of everything we do and ensuring that the Endurance® Doors brand is recognised, trusted and sought after in the consumer space.”
The recent appointments include Ross Tilley as creative lead and Jordan Buffey as content photographer and videographer, with additional digital, content and brand-focused roles planned in the coming months.
According to the company, Tilley will oversee creative direction across marketing channels, including design, video and written content, while Buffey will focus on producing visual assets across print, digital and social media platforms.
Tilley said: “I’m thrilled to have joined Endurance® Doors at such an exciting time. I’m looking forward to playing a role in shaping such a premium brand and how it’s perceived by both homeowners and installers.”
Buffey added: “I’m excited by the opportunity to make a real impact at Endurance® Doors. There’s huge scope to create content that really appeals to homeowners while supporting installers with high quality assets they can use to boost their own marketing efforts.”
Foster concluded: “By enhancing our marketing team, we’re creating the foundation for long term brand growth, something that ultimately benefits both Endurance® Doors and our installer partners.”
