A new specialist PR agency for the construction industry, NARO PR has launched. Created to give the sector a dedicated voice at a time of rapid change, the team boasts decades of combined experience and a proven track record helping construction brands secure impactful coverage in trade and national titles.
With sustainability, innovation and skills shortages dominating the agenda, construction businesses face growing pressure to communicate clearly and consistently, and NARO PR has been established to meet that need.
With a focus on straightforward, honest and strategic communications, the agency helps construction, facilities management and professional services raise profiles, shape conversations and grow with purpose. Sister brand, Orange PR & Marketing, is well established in the food and drink sectors, lifestyle sectors and the construction industry. The team has experienced a strong and ongoing demand from clients in this particular sector.
Founded by Megan Dorian, NARO PR will answer the calls for strategic support for seasoned PR professionals working in the built environment. Account Director, Lucy McKechnie comments: “NARO PR is born from a proven track record of delivering results for construction and B2B brands – and is set to become a vital partner for companies looking to strengthen reputations and drive commercial success.”
Backed by decades of combined experience and deep-rooted industry knowledge, the team is dedicated to putting construction brands firmly in the spotlight. The team is already successfully working with industry-leading names and the client’s campaigns have generated national exposure in titles such as the BBC, Construction Enquirer, alongside Grand Designs and The Times – demonstrating the breadth and impact of the brand’s expertise.
NARO PR delivers specialist communications for the construction sector, including PR and media relations to secure coverage and raise profiles, award submissions to showcase achievements, and strategic communications to define clear brand positioning. The agency also runs targeted LinkedIn campaigns to build authority and engage decision-makers, develops authoritative white papers that generate leads and trust, and creates tailored franchise PR strategies to grow reputation and visibility.